Articles
Top 10 Reasons for Buying Online Ads – part 2
Online ads improve the visibility of your brand, products and services. Beyond visibility, they help you adapt and evolve your business parallel to new technologies. Building trust through branding and keeping pace with generational buying trends, is the new...
How to write a Business Plan Part 2
(Just in case you missed it, here is Part 1) What we will cover: Sales and Marketing Summary Business Operations Section Financial Information Final Statement Sales and Marketing: In this section, you will focus on your strategy for reaching your customers and how to...
How to write a Business Plan – Part 1
You will design and write: An Amazing Title Page Your Executive Summary Business Description The Marketplace Section Sales and Marketing Summary Business Operations Section Financial Information Why write a business plan? Three big reasons. Your plan is proof that...
Keeping Websites up to Date
Websites Need Maintenance! Current website content is absolutely vital for Google SEO. In other words, old content fades away in search engine land, leaving the path clear for your competitors. Now that you have your website built, you can just sit back and watch the...
Title Tags and Meta Descriptions for SEO and How to Write Them
What are title tags and meta descriptions? Title tags are HTML elements unique to each web page and are displayed in search engine results. Title tags are displayed on the search engine results page, and when clicked, take the viewer directly to your web page. They...
The SEO Benefits of WordPress
WordPress - Your SEO friendly CMS Good SEO (search engine optimization) practices improve the online visibility of your new website. If you are using WordPress for your CMS (content management system) you have an advantage. WordPress is a strong platform for SEO...
What does it cost to build a website?
So, you want a new website? That’s great! Considering the potential for business exposure, you have made a good decision. Profit expansion is your new possibility, but, what are the costs? The do-it-yourself way The best way to price out your do-it-yourself website,...
Keywords in Content
With keywords, you can find out what people are searching for, then use those keywords in your online content to lead customers to your store. By writing content around these popular keywords, you will rank higher in search engine listings. The importance of using...
How to list your business on Google Maps
You just launched your new website, but notice your shop is not coming up on Google Maps. Don’t panic. We will show you how to get your business listed by Google to boost exposure and encourage positive reviews. First, create a free Google account at...
Choose a Canadian .ca domain name.
Buying a domain name is one of the first decisions you will make on your new e-commerce adventure. Although there are several domain name extensions to choose from, you may want to stick with our tried and true Canadian .ca designation. We’ll tell you why. Only...
Top 10 reasons to start your home based internet business – part II
One of the biggest trends we see in e-commerce is home-based business start-ups. This is an exciting trend, considering the possibilities to troubleshoot unemployment, career burnout and high start up costs for brick-and-mortar storefronts. Let the countdown continue....
Top 10 reasons to start your home based internet business – part I
Welcome to InfoTel Multimedia’s first blog! In this series, we focus on websites, internet business development, and any other topic of interest you have regarding e-commerce and online advertising. We invite your feedback, comments, and advice. One of the...
Websites are essential for small business success.
Websites are an essential part of small business success. Why? Many entrepreneurs are stepping away from expensive brick-and-mortar storefronts and opening a home office. There are many reasons for this new trend in ecommerce as mentioned in my last blog, but let’s focus on the benefits of websites for small home-based business.