In the fast-paced world of digital marketing, capturing your audience's attention is crucial.Visual content, such as photographs and videos, plays a pivotal role in engaging users and driving conversions. In this article, we'll explore how to effectively use visual...
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Blossoming Buds Cannabis Goes Live With Product Catalogue
Custom and eCom websites are becoming the asset of successful business owners. Websites with contact functions (like chat apps and maps) work incredibly well for service-based industry, but if you offer products for sale, it’s time to open your doors with eCommerce....
3 Things You Can Do to Support Small Businesses
Small businesses are the heart of the Okanagan and in the midst of the challenging COVID19 (Coronavirus) pandemic, we are seeing these local staples struggle. Restaurants, bars, boutiques, nail salons – businesses in every industry are facing lower traffic and...
Why Your Website Needs a Blog
Writing Blogs for Business FAQ – Customer Courtesy and Engagement SEO – Internal linking Marketing – Drive Traffic to Your Site Customer Service: One of the best ways to address an expanded FAQ is through blogging. FAQ style blogs are full of relevant information and...
Targeting on Facebook… How does it work and is it accurate?
One of the best things about marketing on Facebook, both through Facebook ads and boosted posts is the ability to target the people that you want to connect with most. Facebook has integrated detailed targeting features to ensure that the money you spend is only spent...
Backlinks DO Help Your SEO (No, They’re Not Dead)
Improve your SEO with Backlinks As if there wasn’t enough to add to SEO best practices, we want to touch on backlinks. Okay, no- we really want to dive into backlinks, because they are just that important. As a leading multimedia agency, we work around the clock to...
How To Write Successful Website Content
Do you want a website that successfully markets your business? Read on. For most of us, writing is hard work. It’s time-consuming and at times, really hard to get the point across in a clear way that avoids brand or product confusion. So, here are a few tips for...
What is a Facebook pixel and why do you need one!
As we have said many times before Facebook is one of the best and most cost-effective marketing platforms out there but there are aspects of it that can be quite tricky. One of the most challenging aspects of advertising on Facebook is getting the audience right. When...
5 (Not So Obvious) Mistakes You’re Making with AdWords
Mistakes in Google AdWords Aren't Always Obvious We all make mistakes with Google Ad Words. Seriously, all of us. It's a tricky platform to navigate around, let alone optimize. Generating steady revenue from Google AdWords is entirely possible (ask our clients!) - but...
Keyword Stuffing is Not the Way to Higher Search Engine Placement
If we had a dollar for every time we said or heard “keyword” in the Infotel office, our boss might have a hard time getting us to show up for work. (Sorry.) There’s a reason though. Keywords are the absolute fundamentals of great SEO & SEM practices. They are the...
Elevate your Social Media for 2020!
New year, new you? The new year brings a fresh start and a new perspective for many; translate this feeling into a successful and effecting social media marketing strategy! We have put together our top five tips that you should use to step up your online game and...