by Sierra Krog | Nov 29, 2019 | Advertising, Infotel Blog Posts, Marketing Tips, Social Media Strategies
Be authorized to run ads about social and political issues on Facebook. In the last few years, particularly since the last election in the United States (2016), Facebook has vastly changed the requirements for advertisers who would like to put money behind boosted...
by Alexandra Turner | Nov 28, 2019 | Advertising, Marketing Tips
Google Ad Words on a Budget Can it be done? We get it. Google Ad Words can be expensive at times. The cost can sometimes put people off of considering PPC for their advertising mix, especially when you’re unclear of what the ROAS will actually be. Why Can...
by Sierra Krog | Nov 19, 2019 | Infotel Blog Posts, Marketing Tips, Social Media Strategies
Let’s talk about Facebook! What started out as a social networking site for students of America’s Ivy League universities in 2004 has now become one of the world’s most valuable companies and the perfect way for you to reach your customers at little to no cost!...
by Alexandra Turner | Nov 15, 2019 | Advertising, Infotel Blog Posts, Marketing Tips
Yes, People Actually Searched These on Google Remember how we covered the insanely useful tool “Search Term Query Report” in last months blog posts? If you haven’t read it, you really should – if you want to make the best money out of your...
by Alexandra Turner | Nov 8, 2019 | Advertising, Infotel Blog Posts, Marketing Tips
PPC Fraud: What It Is, And How It’s Costing You Money The Rise of Pay-Per-Click Marketing In order to understand why anyone in their right mind would undertake PPC fraud, we have to understand the rise of pay-per-click marketing. And it’s a big rise. PPC...
by Alexandra Turner | Oct 18, 2019 | Advertising, Infotel Blog Posts, Marketing Tips
Your Google Ad Words Account Needs Negative Keywords A few blog posts ago, we talked about the different types of keywords that you can use in your Google Ad Words account to not only grab the traffic you need, but to refine it as well. What we didn’t go over is...
