In the fast-paced world of digital marketing, capturing your audience's attention is crucial.Visual content, such as photographs and videos, plays a pivotal role in engaging users and driving conversions. In this article, we'll explore how to effectively use visual...
How to create a great small business website: 10 essential steps
As a small business owner, you may have heard that having an online presence is important for boosting recognition and sales. And with so much competition out there, it's essential to have a website that stands out. But having a great website isn't as simple as just...
Is search engine optimization worth it?
Yes. SEO (search engine optimization) is worth the effort. In this article we’ll explain what SEO is, and why it’s important for online business success. Key takeaways: SEO is the process of improving the visibility and ranking of a website in search engine results...
Why Video is an Essential Element of Your Business Website
Websites are a necessary part of any business, big or small. They provide a digital home for your company and its products and services, they act as a virtual storefront to visitors all over the world, and they can help you connect with customers in new and innovative...
Unlocking Success: The Essential Small Business Marketing Needs Assessment
In today's digital age, where every click counts and every impression matters, small businesses are continually seeking ways to stand out in a crowded marketplace. With the rise of online commerce and digital interaction, the need for a strong marketing strategy has...
Google’s Website Quality Score: Your Questions Answered
We know a quality score exists for Google ads (you can read more here: About Quality Score), but does a quality score exist for your website? The question of whether Google utilizes a website quality score as part of its organic search ranking algorithm has been a...
Crafting Engaging Content for GMBP Posts
Do you feel like your business’s online presence is lacking? If so, you’re not alone. Many businesses struggle to make the most of their Google My Business Page (GMBP) and are missing out on a great opportunity to connect with potential customers. In this article,...
4 Easy Ways to Increase Your Websites Ranking
Google Search Engine Optimization or SEO is a critical part of digital marketing. Since Google is the most used search engine and receives over 99,000 searches per second on any given day, it’s crucial for businesses to achieve the highest possible rankings in order...
How to Optimize Search Engine Results
If you want your website to rank highly on search engine results pages, you need to optimize it for search engine optimization (SEO). By taking some specific steps to improve your website's SEO, you can increase your chances of appearing higher up on search engine...
Is search engine optimization worth it?
Yes. SEO (search engine optimization) is worth the effort. In this article we’ll explain what SEO is, and why it’s important for online business success. Key takeaways: SEO is the process of improving the visibility and ranking of a website in search engine results...
Native Advertising and How it Helps Your Business
We offer two options for native advertising; business spotlights and sponsored content.Native advertising is a type of digital marketing that has become increasingly popular in recent years. Unlike traditional forms of advertising, native advertising doesn't involve...
5 Ways to Get More Traffic to Your Website
If you want to get more traffic to your website, there are a few things you can do. Search Engine Optimization (SEO) is one way to get more eyes on your site. You can also create content people love to read, share it on social media, and make sure your site is...
From Business Plan to Website – How To Do It
Are you starting up a new business or expanding into new products or services? Writing a business plan is the first step. It’s where you can present your idea to the bank or a potential business partner. A well-thought-out business plan is as clear as a road map....
Why Video is an Essential Element of Your Business Website
Websites are a necessary part of any business, big or small. They provide a digital home for your company and its products and services, they act as a virtual storefront to visitors all over the world, and they can help you connect with customers in new and innovative...