Which Social Media Platform is best for your Business?

Which Social Media Platform is best for your Business?

We live in an online world full of ways to connect online and it seems like there is a social media platform for just about everything and everyone. It can be difficult to decipher what to post on each platform, which platforms will work best for your company, and how...
Targeting on Facebook… How does it work and is it accurate?

Targeting on Facebook… How does it work and is it accurate?

One of the best things about marketing on Facebook, both through Facebook ads and boosted posts is the ability to target the people that you want to connect with most. Facebook has integrated detailed targeting features to ensure that the money you spend is only spent...
What is a Facebook pixel and why do you need one!

What is a Facebook pixel and why do you need one!

As we have said many times before Facebook is one of the best and most cost-effective marketing platforms out there but there are aspects of it that can be quite tricky. One of the most challenging aspects of advertising on Facebook is getting the audience right. When...
Elevate your Social Media for 2020!

Elevate your Social Media for 2020!

New year, new you? The new year brings a fresh start and a new perspective for many; translate this feeling into a successful and effecting social media marketing strategy! We have put together our top five tips that you should use to step up your online game and...
Facebook Ads on Hot-Topic Issues. How do you do it?

Facebook Ads on Hot-Topic Issues. How do you do it?

Be authorized to run ads about social and political issues on Facebook. In the last few years, particularly since the last election in the United States (2016), Facebook has vastly changed the requirements for advertisers who would like to put money behind boosted...